HLN Global Marketing leverages analytics with creativity to drive the world’s most innovative and cutting-edge strategic, digital, and sustainability marketing programs.
Founded by award-winning chief strategist Mark E. Lawrence in 1990, HLN Global Marketing is one of the most respected and innovative strategic, digital and sustainability marketing agencies in the world.
Mark Lawrence | Managing Director
Mark Lawrence is a Managing Director and Marketing Strategist with a strong brand management, event management, digital marketing, and advertising background. He brings 20 years of experience to HLN Marketing clients with his expertise in consumer brand development, promotions, shopper marketing, public relations, and marketing research. He has guided clients like Nike, McDonald’s, Walmart, Verizon, Colgate-Palmolive, Georgia-Pacific and The United Way.
A graduate of The Wharton School of Business (MBA) and Cornell University (Engineering), Lawrence has been developed award winning marketing programs across the US and the Caribbean. Mr. Lawrence has been working in the wellness, psychology, and behavioral health industry for the past 10 years. He has build million dollar companies in the wellness, energy and travel businesses. He most recently founded Harmony Wellness Angels, which provides workplace wellness and support to treatment and recovery centers by delivering onsite and off-premise, wellness services, including massage, yoga, and mindfulness.
Don Dodds | Technology Director
Don Dodds is HLN Marketing Technology Director and an innovative digital marketer with more than 18 years of experience demonstrating an idiosyncratic combination of technical, creative and business acumen. He has managed and delivered successful projects for large corporations like AT&T, the Southern Company, John Deere, Heidelberg, the state of Georgia and hundreds of small businesses.
As a serial entrepreneur Dodds helped create 3 multi-million dollar businesses and has a keen understanding of how to cultivate relationships. He holds a registered trademark as the creator of Frand® WiFi, a wifi marketing automation system that allows traditional brick and mortar businesses an opportunity to generate leads, automate engagement, market, analyze and monetize campaigns using WiFi. Dodds shares his relationship building and marketing expertise as a mentor, speaker and writer for various online publication, including Huffington Post.